How time flies! The Olight 15th-Anniversary event came to a successful close spanning for 10 days from April 15-25. On April 15th, 2022, we kicked off Olight’s 15th-anniversary celebration with our anniversary video and factory tour video, while receiving incredible feedback from our amazing Olight community. The anniversary video gathered and presented the voices of fans from all around the world. Many fans observed and realized that we have made huge changes to our factory such as industrial automation and increased manufacturing abilities.
At the same time, some of our biggest fans received an exclusive iXV -- friendship edition flashlight that was shared with special handwritten cards from Olight employees. It was a pleasure to see all our excited fans on social media!
Let’s look at some of these heartfelt posts from our fans:
“Congratulations on 15 years! I found out about Olight in 2019. I was impressed by the quality and functionality of the products. My interaction with customer service representatives has always been positive. I have really enjoyed interacting with the members of this group and developing friendships with some of the members and Olight representatives. Wishing Olight many more years of continued success!”
-from Jorge Gonzalez
“I learned about Olight about six years ago. I stand behind the company because you always value the customer and you always strive to be better. That means a lot.”
- from Chris Murphyng
“I’ve been a fan Since 2007!! Olights are Simply Better than the Compaction!! Happy Birthday Olight! Keep Shining!!”
- from John Long
You all were AMAZING and made us realize that hard work does pay off!!! You can’t imagine how happy and warm we felt reading all your kind words. If only we could include all your incredible comments, but we don’t want this article to be a mile long!
We also unveiled our Brand Promise. We are excited to announce so many upgrades to every facet of our business, but actions speak louder than words. We can’t wait for you all to see improvements come to fruition with our R&D, service, and so much more!
Let’s look at some of the incredible things that have happened over the past couple of weeks! What was your favorite part about our anniversary event?
From the very beginning, we were delighted to see your active participation in the #O15thAnniversary hashtag community activities. We were highly impressed with the first Olight stories and were excited to see so many creative pictures with the element of 15. In total, some winners won activity prizes including premium material flashlights like the IXV Ti, Open Pro in Brass Bark, i3T Plus in Ancient Bamboo copper, and the Warrior Mini 2 in copper. Congratulations to those lucky winners! We marveled at how passionate our fans were with these events. It was like an array of light illuminated our road to the next 15 years! Thank you all for your participation and incredible entries!
Next comes the Daily Lucky Draw -- one of the most popular parts of the event! This gave customers the opportunity to spin a giveaway wheel all 10 days of this event! Waking up and spinning the giveaway wheel each day proved to be exciting and a ton of fun for all of us! And did we mention how incredible the giveaway wheel prizes were!? The wheel included an X9R in Odin Green, blue nightclaws, historical products, a $15 coupon, or 50 points/O coins added to their O-Fan Club account.
Let’s talk about the most memorable portion of the event -- Photo Sharing. Pictures on the website told powerful stories that we will never forget. Besides photo-sharing related to the 15th anniversary, Easter also happened which was an excellent theme for your pics! Thanks for sharing and congratulations to some of the participants again!
Of course, it wouldn’t be an Olight event without a New Product Release! Olight released a lot of popular new products including the rechargeable keychain light: iXV Ti (15th Anniversary Edition), tactical light: Warrior 3S and Odin GL Mini, EDC flashlight: i3T Plus Ancient Bamboo, penlight: Open Pro Brass Bark, folding knife: Ratel and Zilla, work light: Swivel. On April 15th, 21st, and 22nd, we held three live streams to celebrate Olight’s anniversary, give new product demonstrations, and hold real-time giveaway activities. From April 15th to 22nd, Olight offered discounts on these products up to 40% off with an iXV Coral Blue gift!
We also enjoyed and celebrated this 15th-anniversary event together with all the Olight staff. To mark Olight’s 15th anniversary, staff cooperated in groups to create charming posters for the 15th Anniversary hand-painted Poster Show! As World Book Day approached, we not only set up an internal book-reading week activity within the company spanning from April 18th to 22nd with one hour available to read every day, but we also held a collective discussion on what we read. Olight constantly promotes reading and education with our staff.
15 years may not be very long, but to Olight it’s a really big deal! We couldn't do any of this without our awesome customers. We would like to extend our deepest gratitude to everyone who chose to come along with us on this journey. We will continue to utilize everything we possibly can to illuminate your world for another 15 years and beyond!